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Business Cards – Presenting Your Image to the World
Interesting Website: http://www.freerice.com
Book Review: The Gratitude Book Project: Celebrating 365 Days of Gratitude 2013 Edition
This time of year where we celebrate friendships and family and Hannukah, Kwanzaa & Christmas. This is also an important time for networking and catching up with old friends. Business cards can play an important role, which is why we have included an article about them. You can have some specially prepared for this time of year with special wishes on one side, or you can include them with your cards and gifts.
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Business Cards – Presenting Your Image to the World
By Maria Prusakowski
Business cards are an important tool in your marketing plan. Below are a few tips on how to use them to your advantage in the market place.
Decide on a layout that makes a card stand out.
A business card gives a first impression and reflects your business to the world. It is a marketing tool and a way to network with business partners and potential clients.
Make sure that the font type and size used is easy to read. Ask yourself, “What impression do I want to make?”
Examples: bold colors, pictures, stand-out logo, use of a differently shaped card.
Proofread your card and then have a knowledgeable, independent third party proofread it if possible.
Potential clients and business executives will perceive you as unprofessional if you have spacing, grammatical, and spelling errors.
It is better to recycle the paper and order a new batch of cards than to save money using flawed cards. Poorly done cards can cost you much more than a few dollars…
A business card is just that, a business card.
Use the KISS principle: Keep It Simple Savvy… Many companies use card scanners to import your information into their database. If the scanner cannot read your card, entry of the data manually could lead to errors and lost business opportunities.
A business card is an investment in your business.
You will impress potential clients by the use of a better quality card stock with a glossy finish or stylish embossing. These extra details may cost more, but the message that it sends to your clients will be worth it: Look professional to be successful.
A business card tells the world who you are and who you represent.
Make sure that you display your name, title, and current contact information prominently on the face of the card. If people cannot contact you because the information on the card is out of date, your business will go to someone else.
A business card does not have to be expensive.
There are many online sites where you can find very competitively priced cards.
Some sites offer free cards. However, you still pay for shipping and handling. It is worth paying a few dollars extra to remove the free advertising logo from the card. Compare the price per card. You will find that paid cards are often a better deal in larger quantities and give you more options.
Another option is to print your own. This will give you flexibility in quantity and allows you to make customized business cards for specific occasions and add special offers. Keep some card stock handy so you never run out.
A business card has two sides – use them.
Use the front to introduce yourself. Use the back to expand on it. You can include areas of expertise, special incentives or some useful information to encourage people to hold on to your card. Examples:
Expertise: We buy all types of real estate: single family, mobile homes, commercial.
Special incentive: 5% off your purchase when you show this card.
Useful information: tip chart, calendar, game schedule, etc.
A few more tips regarding business cards.
Have them with you at all times and hand them out. They will not do you any good if you keep them in your office and do not have any to hand out at a networking event. If you need to save money and have two businesses, put one business on each side, rather than combining the information for both on the same side.
Consider getting a smart phone application, which enables you to scan cards and lets you send your card to other smart phone users.
When you receive a business card, write a note about where you got it, and enter it in your database right away. Make it a point to follow up as soon as possible.
Business cards are very effective, when designed and used correctly.
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Article Source: http://EzineArticles.com/?expert=Maria_Prusakowski
Before you speak, listen.
Before you write, think.
Before you spend, earn.
Before you invest, investigate.
Before you criticize, wait.
Before you quit, try.
Before you retire, save.
Before you die, give.
William A. Ward
We make a living by what we get. We make a life by what we give.
Sir Winston Churchill
Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it is the only thing that ever has
End world hunger and get a free education! Play a game, have fun, learn some stuff and feed the world.
Freerice.com is a non-profit website that is owned by and supports the United Nations World Food Program. It has two goals:
Provide education to everyone for free.
Help end world hunger by providing rice to hungry people for free.
Subjects you can learn about:
HUMANITIES: Famous Paintings, Literature
ENGLISH: English Vocabulary, English Grammar
MATH: Multiplication Table, Basic Math (Pre-Algebra)
CHEMISTRY: Chemical Symbols (Full List), Chemical Symbols (Basic)
LANGUAGE LEARNING: German, Spanish, French, Italian
GEOGRAPHY: World Landmarks, Identify Countries on the Map, World Capitals, Flags of the world
SCIENCES: Human Anatomy
TEST PREPARATION: SAT®
For each correct answer 10 grains of rice are donated to the United Nations World Food Program.
The Gratitude Book Project: Celebrating 365 Days of Gratitude 2013 Edition
People from all walks of life join together in this collection of essays-one for every day of the year-asking this simple yet profound question: what am I grateful for? Get the feeling of appreciation and thankfulness with this inspiring thought-of-the-day book. Net proceeds from book sales support Feeding America, the American Society for the Prevention of Cruelty to Animals (ASPCA), and Women for Women International.
Launch December 19. To order go to http://amzn.to/UKgmrj Thanks!
Includes contributions by Maria, Mark & Adam Prusakowski
Share the following information through Twitter & Facebook to help make this launch a great success:
Help make THE GRATITUDE BOOK PROJECT an Amazon bestseller today. Nat’l proceeds to SPCA-Women For Women-Feeding America http://amzn.to/UKgmrj
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